Are you looking to put more emphasis on Pinterest in your holiday marketing efforts this year?
It’s probably worth considering: Pinterest now has 518 million monthly active users and is seeing strong growth among younger audiences as more people turn to the app to explore shopping options.
Improved recommendation systems and customizable search filters give users more ways to find matches that more precisely match their style, and since most users visit apps for shopping purposes, this could be a valuable boost for your business.
And if you’re trying to put together a pin marketing plan, this might help: The team at Tailwind recently spoke with Madison Smith from Pinterest to learn more about the latest trends, creative tips, advertising considerations, and more.
The Tailwind team compiled Smith’s top tips into this infographic.
You can read the full interview and further insights from Smith here.